In today's digital age, having a strong online presence is crucial for the success of any business. Search Engine Optimization (SEO) is one of the most effective strategies to ensure that your business is easily found by potential customers online.…
Welcome to the Infuzion Marketing blog! Located in East Providence, Rhode Island, we specialize in helping restaurants thrive through strategic and innovative marketing solutions. In today's competitive dining industry, effective marketing can make all the difference in attracting customers, increasing…
Local citations are a topic that is often mentioned on the internet, but not truly explained as a whole and that is something we’re going to fix right now. To be simple about it, local citations are the mention of…
When it comes to digital marketing, Search Engine Optimization, most commonly known as SEO, is a big deal. Why? The reason is very simple: it makes our website a lot more visible on the internet. SEO is a strategy and…
Websites have become a part of everything we do on the internet: they’re a great way to show the world what our brand is all about and offering our content, services and/or products with style, personality and even a bit…
The simple answer is no - search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page…
The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a…
The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms…
The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative links.…
SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On…